Your new business, your new lifestyle…
Own your future with
the world’s #1 baby
swimming franchise
Starting from $70,000 investment

★★★★★
Having my first child made me rethink what I wanted to do – I wanted a role where I could ‘give something back’ and do something I was passionate about.
– Ali, Liverpool

Be your own boss with a Water Babies franchise!
Join the world’s largest baby swimming franchise, trusted by over 47,000 families weekly for over 20+ years across the globe. Water Babies provides a proven framework to help you develop services, have strong financial returns, and make an impact in your community.
Top 100
In The Elite Franchise Top 100 Canadian Franchises.
47 k
Families across the world choosing Water Babies each week.
20+
Years of successful track record
Reach out to us today and uncover your step-by-step journey to success!

Invest in a proven, profitable franchise
Award-winning and trusted – setting the standard for franchise success.
Our awards



Why choose Water Babies?
Create a business with a purpose, helping children to develop underwater safety awareness, and learn essential life-saving skills.
Saves lives
Join a business with a positive and measurable social impact.


Credible & reliable
Full members of the Canadian Franchise Association (CFA).
Amazing brand & team
Expert support and access to powerful marketing materials to grow your business.


Helps families grow
Help children develop confidence and life skills while bonding with their parents.
Over 600k
Little ones have learnt lifesaving techniques & became life long swimmers with Water Babies

Who are we and what do we do
What to expect when you join as a franchise
Passionate teaching, science-backed growth, a joyful community, and a commitment to saving lives. Hear from one of our franchisee’s Kim, who was our first Water Babies teacher over 20 years ago.
- Be the best, then better it
Turn your business or swimming passion into a career.
- Uncapped earning potential
Grow your business without limits using our tools and training.
- Be your own boss
Take control of your future and enjoy the flexibility of running your own business.
- Be part of something bigger
Join a supportive network and make a real difference in families’ lives.
Ready to build your future?
Achieve personal success and measurable results with a proven Water Babies franchise. Get in touch for more…
Hear why parents and little ones love us

★★★★★
A skill for life
“We love Water Babies! Vale is a lot more confident in the water now when we’re on vacation or swimming with friends (…) It’s also a really fun activity to do every week!”
– Olivia and Vale (Toronto)

★★★★★
Amazing lessons that build confidence!
My daughter and I have been loving Water Babies! We started when she was 6 months, and now at a year old, we’re still going strong … Also the safety skills that we work on multiple times a class, every week, will soon become second nature and that gives me great peace of mind.
– Colleen and Reese (Toronto)

★★★★★
We love Water Babies
It’s a great way to get your little one comfortable in the water and help them learn how to swim (…) The way they use stories, songs, and the other babies in the class, makes it really easy for the parent and the baby to enjoy it.”
– Christopher and Benjamin (Toronto)

★★★★★
Child Development and Safety
“I am an Early Years Teacher and appreciate the developmentally-appropriate lessons (verbal cues, movement, visual cues, and song), adult instructions … [Water Babies] focuses on water safety. This is important to us as parents, especially as we travel as a family of three and have friends with pools.”
– Amy and Oliver (Kingston)
Who is a Water Babies franchise ideal for?
You don’t need much to get started, just a passion, some initial capital and a drive to be the best at what we do. This opportunity is about finding the perfect fit for those ready to invest in a proven model with the support to succeed. With Water Babies, you’ll have the tools, guidance, and potential to build a thriving business while ensuring strong returns and long-term success. It’s perfect for:
Swimming teachers
Take your skills to the next level with streamlined operations and a proven business model.
Water Babies Swimmers
Share your love of Water Babies lessons with families in your community.
Tired of the 9-5?
Break free from the mundane office routine and build a business you’re passionate about.
Parents
Run a family-friendly business that fits around your lifestyle while making a difference.
Fitness enthusiasts
Combine your love for health and wellness with a fulfilling business opportunity.
Career changers
Looking for a fresh start? Transition into a proven franchise model with full training and support.




How do I become part of the world’s leading
baby and toddler swimming franchise?
You don’t need much to get started, just a passion and some initial capital. This opportunity is about finding the perfect fit for those ready to invest in a proven model with the support to succeed. With Water Babies, you’ll have the tools, guidance, training, and potential to build a thriving business while ensuring strong returns and long-term success. To get started:
01
Apply
Submit your application to express interest in becoming a Water Babies franchisee. Our team will review your profile to ensure a great fit over a call.
02
Learn & Plan
Attend an introductory session to meet the team, understand the model, investment details, and training process. You’ll be invited to a Discovery Day with Water Babies Head Office.
03
Launch
If successful, begin crafting your business plan with our support. Complete your training and the launch plan will begin, with ongoing guidance from Water Babies. Start building a thriving business in your community.
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